By Mohit (Max) Bhanabhai, Executive Director TravelBiz Pty Ltd and Australian Institute of Business MBA student.
The 2020 global pandemic has disrupted tourism, crippled industries, shaken business models, rocked share markets and brought trepidation to humankind, globally. Academics, business leaders, entrepreneurs, spiritual leaders, and many others, collectively embraced the need to evolve in order to remain competitive and survive (or with any luck, thrive) in the current business landscape.
Beyond the business landscape, however, the global pandemic has re-energised the issue of climate change. For example, Gaia theorists are celebrating clean water in the Ganges River, and crisper visibility of the Himalayas. After the global restrictions were put in place, a cleaner, clearer environment was visible for all to see. With a renewed sense of awareness of these environmental issues, we must be open to embracing grassroots paradigms to hold onto the gains that Mother Earth has unearthed during the current pandemic.
Hope Stance on Climate Change
When former US Vice President Al Gore founded The Climate Reality Project, he took a stance on climate change through a climate hope mantra. His mission was simple – to catalyse a global solution to the climate crisis by making urgent action a necessity across every level of society (Climate Reality Project¸ 2020). What the Climate Reality Project demonstrates has been the widespread failure of collaboration and execution of vision into strategic, tactical, and operational plans – plans which are fundamental to strategic management. Whilst some governments, industries and global bodies have been instrumental in doing the right thing, there still exists a denialist view of climate change which needs to change!
Mandate for the South Pacific
Global organisations can only make recommendations but where is the task force to ensure things are done? Where are the right people, with the right knowledge, who can drive and catalyse change for the better? To answer this, we will take a case study perspective of the South Pacific region and how the South Pacific Tourism Organisation (SPTO) through its Pacific Sustainable Tourism Network (2018) is striving to “realise a sustainable future for Pacific Islands through tourism that brings benefits to people, safeguards cultural heritage and ensures the environment that we depend on is protected for generations to come”.
The mandate here is strong as it is focusing on eco-tourism as a medium to drive sustainability in climate change. Niue (see image), for example, is a niche location in the South Pacific which does not wish to entertain mass tourism in order to preserve its pristine coral aqua reefs and alluring lagoons. Additionally, communities across Pacific Island nations such as Fiji, Samoa, Vanuatu, Solomon Islands, Islands of Tahiti (French Polynesia), Kiribati and Micronesia are engaged via initiatives such as coral reef restoration, capping fishing and mandating eco-friendly options at all commercial hotels.
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(Source: Australia Institute of Business AIB Blog 20 August 2020)