March 24, 2021

Samoa Tourism Authority upholds Samoa’s presence through Social Media

The Samoa Tourism Authority has embarked on a revitalised Social Media Growth Plan to drive engagement and grow its follower-base. The two-pronged plan will see additional […]
March 24, 2021

Google Optimisation Programme to improve Destination Content andInformation for Users

The Google Destination Optimisation Programme which is being rolled out will improve the quality of destination content and information for visitors (and locals), expand the online […]
March 12, 2021

Tourism Industry ready for borders reopening as members receive Health, Safety and Disinfectant Training for Covid-19

More than 400 members and staff of the Tourism and Hospitality Sector have been trained with proper sanitizing measures, correctly use of disinfectant chemicals and application […]
March 5, 2021

Samoa Registers its First Official Covid-19 Case

Samoa has registered it’s first official Covid-19 positive case since the global pandemic emerged out of Wuhan China in late 2019. The community remains covid free […]
February 24, 2021

Renovations of Tourism Sites Aim to Increase Economic Value for Samoan Economy

Generating more economic opportunities for the Samoa Tourism Industry, is the objective of continuous development works by the Government including renovation of tourist sites.
February 19, 2021

Pacific Islanders Turn to Local Economies to Drive Post-pandemic Recovery

While Pacific Island countries have, so far, been spared a catastrophic spread of COVID-19, their economies have been devastated by the effects of border closures, internal […]
February 12, 2021

Over 700 displaced Tourism Employees benefit from Phase II Government Stimulus Package

The Samoa Tourism Authority (STA) continues to implement the SAT$1million Phase II of the Government Stimulus Package for Tourism and Hospitality, in conducting a capacity building […]
January 27, 2021

Rescue Mission In Tourism Fight To Survive Pandemic

The coronavirus pandemic dominated the Year 2020 and still does up to now. Our health-guided response has remained tolerant and resilient for the sake of our own protection and safety.
January 27, 2021

Four of the Most Beautiful Locations to Visit While on Holiday in Samoa

Before the world was ravaged by COVID-19, Samoa was a popular tropical holiday destination for New Zealanders wanting a break from day-to-day life.
January 22, 2021

Samoa’s International Industry Training Initiative

Samoa is taking a major step towards strengthening travel bubble relations with a new virtual exchange program, and is seeking collaboration from Kiwi businesses. The Samoa […]
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